The film follows Silvio Berlusconi from his early career as a media mogul to his rise to power as the Prime Minister of Italy. A rhythmic and cacophonous audiovisual journey digging into the influence and impact of media and television on an entire country, and how this has been part of shaping the Italy we know today. Unfortunately, it also provides a crystal-clear depiction of a universally applicable trend that has become far more complex and challenging since Berlusconi's heyday, with factors like social media and Artificial Intelligence emerging as tools for gaining power and political manipulation.
Director Erik Gandini and editor Johan Söderberg have done a fantastic job creating a film that, while not necessarily nuanced, is undoubtedly intriguing, engaging, and shocking, with an exquisitely manipulative quality of its own.
